9 Tips For Better Vendor Demos
by Trish 如果你已经在商业世界里呆了很久，那么，你一定遇到过无法顺利的向一些潜在顾客做一些商品使用演示，以使之接受你的商品或服务的情况，而作者就根据自身的经验，为你提供几个好的方法以帮助你更好的完成既定目标。
If you ve worked in the business world for any length of time, no doubt you ve experienced sitting through vendor demos at some point. Sometimes, the very idea of using new software is so attractive it masks the boring aspects of the demo. Other times, if you re talking with a number of vendors, it becomes a time consuming chore to sit through all the demos and you find your mind wandering as the salesperson drones on and on. I was in that position this week. With that in mind, I pulled together 9 tips that will lead to greater success and engagement with potential clients: 1. Don t talk over the client- This should go without saying, but salespeople do this all the time. Just because you are using a go-to meeting, skype or other onlinetool, make sure you are allowing the client time to speak and ask questions. 2.Plan in advance who will cover each slide- It appears disorganized if there are multiple presenters and you speak over each other or if you put the next slide up and no one speaks. 3. Don t use acronyms unless you describe them- Assuming the potential client knows your industry lingo is arrogant. Best not to use the acronyms. 4.Ask questions- Build them into your presentation in order to engage the client. This could be through polls or other types of voting. 5.Don t use small font- Make sure that if you have words on a slide that the client can read it. If your font is too small, you ll frustrate and lose the potential client. 6. Put the name of your company on every slide- Better yet, add your name or the company Twitter handle to every slide in the header or footer. Once you re sitting in your 3rd or 4th demo, it s easy to forget which company you re reviewing. 7.Use alternative presentation options- Stand out from your competition by getting creative with Prezi or Sliderocket. 8.Tailor your presentation to the country of the client s organization- If your company is headquartered in another country, convert your information to the client s country. This includes units of measure or currency. 9.Don t make the potential client try to convert the number as you re presenting. The final tip is the most important .Ask for the business! 管理新知 您可能感兴趣的文章 资深HR透露：跳槽的最佳时间点是什么? 2018-01-08 最容易被企业忽视的“隐形资源”：离职员工 2015-12-02 薪酬，保密还是公开？
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