Hackathons Are Today’s Most Powerful Recruiting Tool

The secret weapon in tech recruiting today is the hackathon. Most notably on college campuses the mega-hackathon has emerged as the top event for sourcing quality engineers. What started as friendly meetups organized by on-campus tech clubs has evolved into massive and disruptive hackathons with more than 1,000 students participating and companies like Facebook and Google swarming to shell out tens of thousands of sponsorship dollars. But not everyone has bought into the frenzy and some are maintaining an autonomous and even purist approach.